Behavioral Economics Approaches to HIV/STI Prevention- Friday Feb. 21st

"Behavioral Economics Approaches to HIV/STI Prevention” with Dr. Harsha Thirumurthy

Friday, February 21st  |   12:00 PM – 1:00 PM  |   Room 4003   FedEx Global Education Center

Please RSVP to if you plan to attend. Light refreshments served; bring your own bag lunch.

Professor Harsha Thirumurthy,  a development and health economist whose research is focused on two primary areas: (1) estimating the effect of adult and child health interventions on socio-economic outcomes in developing countries; and (2) identifying and evaluating interventions and policies to achieve changes in health behavior. His research has included several of the early studies that estimate the effects of HIV treatment provision on individual and household socio-economic outcomes and decision-making. His research in Kenya has used longitudinal data and econometric methods to determine the causal effect of adult health improvements due to HIV treatment on employment outcomes, children’s education, and nutritional status.

More recently, Prof. Thirumurthy has led several studies that use insights from psychology and behavioral economics to influence various HIV-related health behaviors including adherence to medications and uptake of biomedical HIV prevention interventions such as male circumcision.

Prof. Thirumurthy conducted one of the first randomized controlled trials of mobile phone-based text messages and conditional cash transfers for improving adherence to HIV treatment in sub-Saharan Africa. He is exploring new ways that findings from behavioral economics can be used to achieve behavior change and improve the real-world effectiveness of HIV treatment and prevention interventions. Prof. Thirumurthy is a faculty fellow with the Carolina Population Center and an affiliate of the Institute for Global Health & Infectious Diseases.

Learning Objectives:  Describe what conventional economics and behavioral economics has to say about individuals’ health-related decision-making.  Present a summary or ongoing and recently completed studies that apply behavioral economics insights to HIV-related health behaviors in Africa.

Mark the date: The last discussion for this spring Model Tobacco-Free Proposal in NC and Israel”,  with Dr. Adam Goldstein  March 21st noon-1 p.m. in room 2008, FedEx Global Education Center.

The “Heels in the Field: Global Health Discussion Seriesoccurs each semester and presents a unique forum for open learning and discussion on critical and current health issues with experts in the field.  The global health discussion series showcases UNC’s innovative and outstanding talent in global health.  

To sign up for notifications or to be added to the listserv please contact