Page Style Guide
Visual style guide for content formatting. Use the built-in editor's presets whenever possible.
Headings & Normal Text
The following presets are accessible from the "Format" drop-down menu that's visible when editing a page:
Heading 2 (h2)
Heading 3 (h3)
Heading 4 (h4)
Heading 5 (h5)
Heading 6 (h6)
Normal (p). No need to indent paragraphs; space automatically appears between them.
Notes:
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Discreet Text
This is an example of discreet text. This style should be used sparingly and only to clarify or reference other content, like a photo caption.
Discreet text is located in the "Style" drop-down menu that's visible when editing a page.
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Lists
Use the editor's built-in list-making functions (
). Each "paragraph" within a list is treated as a list item. End each item with a period. To create or remove deeper levels inside of lists, select the list item(s) that you want to adjust and choose Increase or Decrease Indent (
).
Numbered (Ordered) List
- Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
- Duis vel diam eget magna facilisis fringilla.
- Sed sit amet urna, phasellus pede.
- Duis vel diam eget magna facilisis fringilla.
- Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
- Sed sit amet urna, phasellus pede.
- Sed sit amet urna, phasellus pede.
Bulleted (Unordered) List
- Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
- Sed sit amet urna, phasellus pede.
- Duis vel diam eget magna facilisis fringilla.
- Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
- Sed sit amet urna, phasellus pede.
- Duis vel diam eget magna facilisis fringilla.
- Duis vel diam eget magna facilisis fringilla.
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Images
Sizing
It's the school's policy that all pages should fit comfortably within a 800 pixel-wide screen:
- Images in 2-column layouts must be scaled to 535 pixels wide, or smaller.
- Images in 3-column layouts must be scaled to 360 pixels wide, or smaller.
Of course, this assumes no text wrapping to the sides of a photo. For images that you particularly don't want text to wrap around, place such image(s) in a table set to 100% width to avoid problems in certain browsers. A border was used here to illustrate the bounds of the table, but a border is not required.
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Photo Captions
Photo captions should be styled as discreet text. If an image is placed within a table, a caption can be inserted into the cell directly underneath the image's cell. (This requires a table with at least two rows.) |
Mark-up/Highlighting
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Highlighting, arrows, etc. can be done in red (#990000), or grey.
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Tables
Tables must meet the same size requirements as images. Tables with a fixed pixel width should not be wider than 535 pixels in 2-column layouts and 360 pixels in 3-column layouts.
Cell padding of 5 to 10 pixels is sufficient. The following show recommended colors that coordinate with the web standard:
This is a 1 column x 1 row table with cell background color of #E9F0F7:
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Heading (H3) | 2nd Column |
This table has a border value of 0, but cell spacing of 1 pixel, so the grayish background color (#E3E2DA) shows around the cells that are colored white (#FFFFFF). This is a good way to achieve a colored border of your choice, without settling for the harsh beveled border that HTML would render if you specified a border width for the table. |
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FAQ Formatting
Style "Frequently Asked Questions" after this live example.
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Anchors
If a page is long enough to warrant an anchor link that returns users to the top of the page, create a right-justified link like the examples you see ([top]) by designating "#top" as the URL in the link dialogue box.
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UNC School of Medicine

