Example: Health Sciences Library
At any given time, if a user enters the word "library" in our search boxes, over 9000 results appear. When we took a look at the school’s Google Analytics reports, we found that many users were trying to find Health Sciences Library. Unfortunately, Health Sciences Library wasn't one of the top results; in fact, it was on the 2nd page of search results! To make it easier for our users to find, we added a KeywordMatch. We specified that any time a user enters the terms "hsl," "health sciences library," or "library," the first result would always take them to the Health Science Library site.
Submitting Your Own Promotions
If you would like to submit your own KeywordMatches, send an email to firstname.lastname@example.org with the following information:
Keywords (Which keywords do you suspect your users will enter into the search box to find your site? Note: Keywords are not case sensitive.)
Site and URL (Once the user enters the keyword into the search box, what site name and URL do you want to appear?)