{"id":2291,"date":"2026-01-26T10:10:38","date_gmt":"2026-01-26T15:10:38","guid":{"rendered":"https:\/\/www.med.unc.edu\/fammed\/prime\/about-us\/"},"modified":"2026-03-27T14:08:20","modified_gmt":"2026-03-27T18:08:20","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.med.unc.edu\/fammed\/prime\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"<div class = \"alert alert-info notification-dark-blue  oscitas-bootstrap-container\">\n<h2>Mission<\/h2>\n<\/div>\nTo equip Family Medicine and Primary Care Clinicians with core POCUS skills through trusted, evidence-based education, empowering clinicians to deliver high-quality, patient-centered care at the bedside in every community.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-2501\" src=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-scaled.jpg 2560w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-300x200.jpg 300w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-1024x683.jpg 1024w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-768x512.jpg 768w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-1536x1024.jpg 1536w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-2048x1365.jpg 2048w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-600x400.jpg 600w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/02\/POCUS-Teaching-Asher-Paulus-560x373.jpg 560w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>&nbsp;<\/p>\n<div class = \"alert alert-info notification-dark-blue  oscitas-bootstrap-container\">\n<h2>Vision<\/h2>\n<\/div>\nA future where all patients, regardless of background or location, have access to clinicians skilled in POCUS to ensure equitable, timely, and patient-centered care for all.<\/p>\n<div class = \"alert alert-info notification-dark-blue  oscitas-bootstrap-container\">\n<h2>Overview<\/h2>\n<\/div>\nThe learning network focuses on POCUS Research and Education:<\/p>\n<h4 style=\"padding-left: 40px\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-2755\" src=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL.png\" alt=\"\" width=\"350\" height=\"350\" srcset=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL.png 1563w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-300x300.png 300w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-1024x1024.png 1024w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-150x150.png 150w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-768x768.png 768w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-1536x1536.png 1536w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-600x600.png 600w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/PRIME-POCUS-LOGO-Round-FINAL-560x560.png 560w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/>1. Advancing POCUS Research<\/h4>\n<p style=\"padding-left: 40px\">We are committed to rigorous research on how POCUS can enhance family medicine and primary care, particularly in continuity clinics. The network will develop protocols and conduct multisite clinical trials around the continuity setting to grow the existing evidence base and support programs to do research. Given the educational focus of the network as well, POCUS educational research will be conducted to determine best practices for teaching and assessing POCUS skills.<\/p>\n<p>&nbsp;<\/p>\n<h4 style=\"padding-left: 40px\">2. Providing High Quality POCUS Education<\/h4>\n<p style=\"padding-left: 40px\">To advance POCUS education, we have established regional hubs that provide clinicians with high-quality, hands-on training led by experienced physicians. In addition, we offer longitudinal learning cohorts designed to strengthen cognitive POCUS skills. For programs seeking on-site support, our traveling workshops and longitudinal curriculum bring tailored training directly to residency programs and practice locations, helping to jumpstart or enhance local POCUS curricula.<\/p>\n<div class = \"alert alert-info notification-dark-blue  oscitas-bootstrap-container\">\n<h2>Trusted Training, Led by Experts<\/h2>\n<\/div>\nChoosing the right POCUS training can be overwhelming. We make it easy by providing trusted, evidence-based education through validated learning theories. The leaders in this network led the national effort to define the scope of POCUS in family medicine residency training. They are now committed to teaching those very applications in a structured, supportive way.<\/p>\n<div class = \"alert alert-info notification-dark-blue  oscitas-bootstrap-container\">\n<h2>Faculty &amp; Resident Growth Together<\/h2>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-2713\" src=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-scaled.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-scaled.jpg 2560w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-300x225.jpg 300w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-1024x768.jpg 1024w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-768x576.jpg 768w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-1536x1152.jpg 1536w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-2048x1536.jpg 2048w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-280x210.jpg 280w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-600x450.jpg 600w, https:\/\/www.med.unc.edu\/fammed\/prime\/wp-content\/uploads\/sites\/1484\/2026\/03\/IMG_2544-560x420.jpg 560w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>While our mission is to equip all Family Medicine and Primary Care Clinicians with POCUS skills, the PRIME POCUS Learning Network places a particular interest in family medicine faculty and resident development at training sites, recognizing the critical importance of learning these skills during residency. We believe that cultivating \u201cPOCUS champions\u201d among faculty is essential, not only to strengthen their own expertise but also to empower them to train residents effectively. By providing faculty and residents with access to high-quality training and a comprehensive curriculum, we help them build the confidence and competence needed to integrate POCUS into their future practice. Ultimately, the network serves as a trusted, academically driven platform where faculty and residents learn and grow together, elevating the role of ultrasound in family medicine and advancing the standard of care for patients everywhere.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To equip Family Medicine and Primary Care Clinicians with core POCUS skills through trusted, evidence-based education, empowering clinicians to deliver high-quality, patient-centered care at the bedside in every community. &nbsp; A future where all patients, regardless of background or location, have access to clinicians skilled in POCUS to ensure equitable, timely, and patient-centered care for &hellip; <a href=\"https:\/\/www.med.unc.edu\/fammed\/prime\/about-us\/\" aria-label=\"Read more about About Us\">Read more<\/a><\/p>\n","protected":false},"author":79967,"featured_media":0,"parent":0,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"templates\/front-page.php","meta":{"_acf_changed":false,"layout":"","cellInformation":"","apiCallInformation":"","footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-2291","page","type-page","status-publish","hentry","odd"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About Us - PRIME (POCUS Research, Innovation and Medical Education) Learning Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.med.unc.edu\/fammed\/prime\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About Us - PRIME (POCUS Research, Innovation and Medical Education) Learning Network\" \/>\n<meta property=\"og:description\" content=\"To equip Family Medicine and Primary Care Clinicians with core POCUS skills through trusted, evidence-based education, empowering clinicians to deliver high-quality, patient-centered care at the bedside in every community. &nbsp; 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