We are re-imagining what it means to transform and lead in health and wellness. We are connecting 33,000 co-workers across our state. We are working to exceed the changing expectations of the patients we serve, and helping them to achieve the goals they have for their personal health. Our ambition requires us to chart a new path and to evolve our look and feel.
Our updated name and logo align with our evolution into a statewide health system with a focus of serving all North Carolinians with empathy and expertise. Our new name also reinforces that we are proactively focused on healthy-based, personalized care. This change reflects that we are bigger than healthcare; we change the course of people’s lives.
Our new logo and wordmark has been well received by consumers during extensive testing and research conducted over the past several months. You can learn more by watching this video and reviewing the Frequently Asked Questions at this page. A press release announcing these changes will also be distributed later today.